Forecasting and Financial Modeling for Decisions, Not Drama
Use a spreadsheet with a few core drivers: leads, conversion rate, average deal size, churn, and hiring plans. Link operating expenses to headcount and tools. Keep assumptions visible so your team can debate them openly.
Forecasting and Financial Modeling for Decisions, Not Drama
Create base, stretch, and conservative cases with toggles for price, volume, and hiring. Pair each scenario with a decision rule—for example, hire only if net burn stays under a defined threshold for three consecutive months.